How Meridian Freight recovered $1.2M in missed loads with a 24/7 AI voice agent
The phone kept ringing after hours
Meridian Freight ran a lean dispatch desk. After 6pm and on weekends, inbound load requests went to voicemail, and in freight, the first broker to quote usually wins the load.
Leadership estimated they were losing several six-figure loads a quarter, but no one could quantify it because missed calls were never logged. Hiring a 24/7 desk was cost-prohibitive.
An always-on agent, wired into their stack
We started with a free teardown of two weeks of call logs. The pattern was clear: most after-hours calls were simple, quotable loads that a well-trained agent could handle end to end.
Rather than a generic chatbot, we built a voice agent trained on Meridian's lanes, pricing rules, and tone, then wired it directly into their TMS so a captured load became a live quote in minutes.
What we shipped
After-hours voice agent
Answers every inbound call, captures load details, and quotes instantly, in English and Spanish.
Dispatch automation
Pushes qualified loads straight into their TMS and pings the on-call dispatcher with full context.
Carrier follow-up
Automated SMS + email sequences confirm pickups and chase missing paperwork.
Live ops dashboard
Real-time view of calls, quotes, and recovered revenue for the leadership team.
Numbers that moved
Tracked over the first two quarters post-launch against the client's own baseline.